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For almost a decade, OLMA Luxury Holdings has been focusing its attention on experiential luxury, scrutinising new consumption trends and new products and services, together with the most appropriate ways to access them. We are investing in the fastest growing segments of the luxury market such as hospitality, fine food, health and beauty products, which reflect the transition of luxury away from ownership towards experience.

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Peter G. Rebeiz, Chairman & CEO of Caviar House & Prunier, together with OLMA Luxury Holdings, have joined forces in July 2021 to continue the development of the leading fine food brands Caviar House, Prunier and Balik, and strengthen the leadership position of this century-old emblematic pioneer of French gastronomy, through its numerous stores, restaurants and bars. This exciting partnership came from a unifying vision of the group and its values, and a shared ambition: ascertain the pre-eminence of the vertically integrated model, with full control of production and promote the art of French caviar to embody experiential luxury throughout the world.

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